What is the logic of market relations? How can customers of builders differ? Is it worth it to abandon not very rich customers?
The phrase born of the market, “the customer is always right”, of course, has a number of exceptions, but, in principle, does not dispute. Like it or not, he pays, he has the right to demand something. This applies to any area of human activity. Including construction.
Yes, today many people are striving to have their own country house. And, as a rule, these are people who are not very constrained in the means. Therefore, choosing a project, materials, construction technology, they most often do not save. But does this mean that the performer, that is, the developer, has the right to say “yes that you press, you have money!»? No, someone may take a chance, but then he will not linger on the market for a long time.
And if so, then an experienced developer knows that you need to be prepared for the construction of luxurious, rich houses, but the construction of country houses of economy houses, so to speak, is also not worth avoiding. Firstly, this is still earnings, and secondly, the name. Let customers know that a company, a company, can order anyone regarding the price, construction! And, both one and the other, will be executed on time and in strict accordance with the agreement that was concluded. It is difficult to develop this approach, but possible. And profitable.